Undergraduate Programs

Bachelor of Business Administration in Entrepreneurship

The Bachelor of Business Administration in Entrepreneurship corresponds with the UAE government's vision for establishing the nation as an entrepreneurial nation. This program introduces students with entrepreneurship as a multifaceted discipline, integrating innovation and creativity to cultivate a problem-solving mindset. The curriculum equips students for entrepreneurship by teaching social and business principles and leading them through the process of product and service conception to commercialization. The program leverages cutting-edge resources at the UAEU, including the Science and Innovation Park and the Emirates Centre for Entrepreneurship Research, to facilitate the entrepreneurial process from ideation to the commercialization of students' ventures into business. The program recognizes global entrepreneurial opportunities and prepares students for pursuing international business opportunities. This curriculum integrates theoretical knowledge with practical application, equipping students to succeed in entrepreneurship and also avail corporate positions, fostering innovation and sustainability in a competitive global market. In summary, students acquire both theoretical and practical knowledge in individual and corporate entrepreneurship, learning to identify sustainable business opportunities, evaluate business prospects, and foster collaborative innovation. The program adopts a multidisciplinary approach, examining viewpoints from economics, psychology, sociology, and geography. It underscores the entrepreneur's engagement with society, accentuating the social and cultural elements that drive entrepreneurial success.

Program Objectives

• Graduates will develop strong foundations in creativity, innovation, and entrepreneurship, enabling them to identify and develop business opportunities that create value in the market.
• Graduates will acquire the ability to design innovative, sustainable, and internationally scalable business models that align with market needs and industry demands.
• Graduates will develop analytical and research capabilities that enable graduates to evaluate theoretical frameworks, analyze market trends, and make data-driven entrepreneurial decisions.
• Graduates will develop entrepreneurial leadership, teamwork, and communication skills to effectively manage teams, engage stakeholders, and build successful ventures.
• Graduates will learn ethical reasoning, social responsibility, and sustainable business practices, ensuring graduates create ventures that positively contribute to society and the economy.

Program Learning Outcomes

Upon successful completion of this program, students will be able to:

• Apply knowledge and skills in creativity, innovation, and entrepreneurship.
• Use innovative business models that provide unique value proposition to the society
• Integrate sustainability and internationalization aspects into the business plan
• Evaluate theoretical frameworks and analyze empirical findings through business research methods
• Communicate effectively, orally and in writing, to business stakeholders
• Apply teamwork skills in managing as well as leading and directing others in developing a commercially viable project
• Engage with industry or government organizations to translate business idea into a venture.
• Assess ethical reasoning in relation to starting new business and introducing new products and services, and develop an awareness of the civic responsibilities of a business.
• Develop autonomy and responsibility in undertaking their academic or professional work.

Degree Requirements

Required Credit Hours : minimum 120 hours

General Education (Req. CH: 21)

Students shall register 6 CH from the 4 following themes (a maximum of 3 CH from each theme)

College Requirements (9 Cr. Hrs)

Research Skills Learning Line (9 Cr. Hrs)

Learning in Action (12 Cr. Hrs.)

Major Core Requirements (30 Cr. Hrs.)

Supporting Requirements (30 Cr. Hrs.)

Business Electives Requirements (9 Cr. Hrs.)